Tag Archives: social network analysis

On SAGE Insight; Identifying diffusion patterns of research articles on Twitter: A case study of online engagement with open access articles

From Public Understanding of Science Science has long been of public interest, as well as a site of intellectual and political contestation. However, it is only in recent years that social media—particularly Twitter, blogs, and academic social networks such as … Continue reading

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On SAGE Insight: The “shape” of interaction networks on Twitter

From International Journal of Market Research This paper summarizes learnings gleaned from mapping numerous brand, category, and campaign interaction networks on Twitter. It characterizes the different network “shapes,” or typologies, that emerge from discussions about brands, campaigns, and categories and … Continue reading

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