Tag Archives: consumption

On SAGE Insight: That’s Not So Bad, I’ll Eat More! Backfire Effects of Calories-per-Serving Information on Snack Consumption

From Journal of Marketing Calorie information seems to be everywhere, and yet there is still much to learn about how it affects consumption. This article offers a more complete understanding of how provision of calories-per-serving information on a food package … Continue reading

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Islamic Encounters in Consumption and Marketing

Special Issue: Islamic encounters in consumption and marketing From Marketing Theory The articles in this special issue are located within the critical perspective and aim to contribute to the debates surrounding the relationship between Islam, consumption, and markets. The articles illustrate … Continue reading

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