Tag Archives: advertising

On SAGE Insight: An investigation of strategies used in alcohol brand marketing and alcohol-related health promotion on Facebook

From DIGITAL HEALTH Alcohol, one of the most heavily advertised products in the world, is commonly promoted on social media. Alcohol brands are incorporating social networking sites (SNS) into their marketing programmes. SNS are also being used to reduce alcohol … Continue reading

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The cigarette box as an advertising vehicle in the UK

The cigarette box as an advertising vehicle in the United Kingdom: A case for plain packaging From Journal of Health Psychology Approximately 100,000 people die of a smoking-related illness every year in the UK.  Researchers at the University of Surrey are encouraging the UK government … Continue reading

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