Ad Critique Featured among Advertising’s Best

Congratulations to SAGE author Nancy R. Tag, whose new book Ad Critique: How to Deconstruct Ads in Order to Build Better Advertising was featured on the Advertising Educational Foundation website:

http://www.aef.com/on_campus/classroom/book_excerpts/data/1203

The Advertising Educational Foundation is a non-profit organization supported by ad agencies, advertisers, and media companies to enrich the understanding of advertising and its role in society. Its website features free excerpts from selected books on a variety of advertising-related issues as a resource for teachers. Now you can find chapter two of Tag’s new book on the site, titled “AdSpeak: The Vocabulary of Advertising.”

To learn more about the Advertising Educational Foundation, visit www.aef.com. For more information about Ad Critique including the table of contents, reviews, and study sites, click here.

     
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